Camila Arocena

PORTFOLIO

cultivating culture through communication

A Little

About Me

I am a creative thinker and a communication ​professional currently based in Punta del Este. ​Over the past eight years, I have immersed ​myself in diverse realms of communication, ​culture, and engagement projects.

My journey took an exciting turn three years ago ​when I ventured into remote work, collaborating ​with global and multicultural teams. This ​experience has not only broadened my ​perspective but also deepened my ability to ​navigate cross-cultural nuances and foster ​cohesive teamwork across borders.

Whether you're looking to design ​meaningful experiences with an impactful ​communications strategy or looking to ​make a lasting impact through your ​marketing efforts, I can help you achieve ​your goals. Let's make it happen.

Skills & toolkit

motto

Build Culture First.

Be curious. Cultivate a growth mindset.

Foster identity and belonging.

Be experience driven. Promote global​ awareness.

projects

Internal communication

Culture and Engagement

Global Culture Program: Culture First

Mentorship Program: Women Transforming Technology

Remote and Global Benefits Program

/ Communication strategy, Internal ​Campaign Manager & Content Creation

/ Communication strategy, Internal ​Campaign & Event Manager

/ Communication manager: Strategy, Branding, ​Content Creation, Campaign & Event Manager

/ Company Name: Percona / Tech / Remote only / Global People & Culture

/ Company Name: Percona / Tech / Remote only / Global People & Culture

/ Company Name: Percona / Tech / Remote only / Global People & Culture

Hiring experience project

Pre-boarding communication project

Wellness Campaign

/ Content Creation

/ Content Creation

/ Campaign Manager & Content Creation

Internal communication project

Internal Communication project

Annual Work Day Session Event

/ Communication Diagnosis & Strategy

/ Communication manager

/ Event & Communication Manager

/ Institution: MUMI / Culture / Uruguay

/ Institution: Ministerio del Interior

/ Institution: Ministerio del Interior / In-Person Event / +250 attendence

[the projects in numbers]

[+24] Remote events

[2] Diagnosis

[3] In-person events

[6] Strategies

[+20] Company culture orientation call

[+35] Campaigns

[+200] Global onboarding coordination

Internal communication project

/ Diagnosis, Strategy, Content Creation

/ Institution: Ministerio del Interior / In-person / +100 team members

“Camila has demonstrated her ​ability to develop and execute ​effective communication ​strategies, engaging and ​motivating our global workforce​ in a remote-first environment ​through cultural events, staff ​resource groups, and our global ​benefits. Her attention to detail in ​planning and executing events ​resulted in high levels of staff ​engagement.”

Kelly Maturi

Global People & Culture Manager

Percona

“We have launched a grassroots ​program at Percona called ​“Women Transforming ​Technology” and Camila was ​quick to join our committee team, ​providing her expertise in ​communication strategies and ​has been an invaluable member ​in driving the communication​ plan and executing it.”

Aimee Ng

Customer Success Manager

& Program Leader for WTT

Percona

“I want to shout out for ​creating (and spreading) the ​document "Tips for crushing ​your interview." Very good ​content and very important ​tips for the candidates and ​for us as interviewers. Great ​work - Thanks”

Aco Blazeski

DBA Manager, Managed ​Services

Percona

“Camila ha enfocado la​ comunicacion de una forma​ integral, logrando en todos ​los casos un buen ​posicionamiento de nuestra ​Gerencia”

Shirley De Armas

Gerente del Área de ​Logística

Ministerio del Interior

motto

projects

External communication

Awareness and Engagement

International Performing Art Festival

Percona’s People and Culture content

External Communication Strategy | Academic publication

/ Content Creation, Social Media Planner, Web: ​slogan, lifestyle content & video edition

/ Communication Leader/ Web, Social Media, ​Press & Offline Mktng

/ Communication diagnosis, strategy, ​action items & planning.

/ Company Name: Museo de las Migraciones / Art & Community / Uruguay

/ Company Name: Percona / Tech / Remote only / Global People & Culture

/ Company Name: Rodamundo / In-person festival / Uruguay

[the projects in numbers]

[3] Communication Strategies

[1] Academic publication

[4] Social Media Strategies

[+300] Content creation

[4] Social Media & Community Manager

/Producer & Film-maker | Documentary short film

/ Redes de Vida | Uruguay | Social impact | 2017

Trailer Redes de Vida | 1:33 min

Redes de Vida- Complete version (17min)

[Festival Rodamundo]

International Festival of Performing Arts for Children ​and Teenagers that takes place in Montevideo, ​Uruguay every two years.

Strategy | Content creation

Social Media Planner | Community Manager ​|Metrics & Report

[Festival Rodamundo]

International Festival of Performing Arts for Children ​and Teenagers that takes place in Montevideo, ​Uruguay every two years.

Content creation | Development & Design ​coordination | CX

Percona is a Remote-first Tech Company with a global ​team that provides Open Source Database Software ​Support & Services Solutions

People & Culture Content creation | Social Media ​Planner | Community Manager |Metrics & Report

Percona is a Remote-first Tech Company with a global ​team that provides Open Source Database Software ​Support & Services Solutions.

People & Culture Content creation | Social Media ​Planner

[Percona]

Percona is a Remote-first Tech Company with a global ​team that provides Open Source Database Software ​Support & Services Solutions.

Lifestyle & Benefits Content Coordinator | Slogan ​facilitator “Real People, Real Solutions” | Careers ​Page Video editior

[Social Media Video ​Edition repository site]

Employee Brand Awareness | Company Culture ​| Open Roles & Hiring Project

Let’s create amazing ​experiences

together.